WHERE SUCCESSFUL ADVERTISING MEETS LGBT EQUALITY

PepsiCo, Road Trip

Members:

2014 Social Media 73% Report A Problem

Two male friends head out on a road trip and the passenger accidentally spills his Doritos onto the driver's lap.

The driver keeps asking him to "Stop! Please get off of me" as he drives erratically and a police officer pulls them over.

The scene looks like he's getting a blowjob/oral sex as the officer walks over and gives them a judging look. The passenger, covered in orange cheese powder, weakly says, "It's not what you think..."

Company
PepsiCo
Brand
Doritos
Industry
Packaged Foods
Media Outlet
Social Media
Country
United States
Region
US National
Agency
User-Generated Content/UGC - Consumer-Generated Content/CGC
AdRespect Themes

Gay Tease

Walking Fine Line/Mixed Reception

User Comments
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