ViacomCBS, Cruising
Four guys are casually cruising around in a convertible at night and pass two men on the street.
One of the passengers wearing a baseball cap angrily yells out at the two, "Faggots!"
The screen then reads, "What do you have to hide?"
Another man in the car then turns backward to scowl at the one who shouted from the rear seat.
Again proving that it's way ahead of everyone else, this installment of promotional ads from MTV behind its "Fight for your Rights" diversity campaign promotes gay awareness and tolerance. MTV has set the gold standard among all advertisers for the most ads that refer to the community, more than 25 since 1996, in addition to carrying numerous gay ads from other companies and running its own supportive gay-inclusive programming.